Kidulting

Time Refiner

Nostalgic Surrealism

Contradictory Aesthetics

Echo of Time

The 'Measurably Closer Global Youth Climate Creativity Exhibition' captures the real experiences of people striving to survive after climate disasters from a global perspective. It creatively visualizes the urgency of climate change, inspiring dialogue around solutions and raising awareness of global climate issues

Zelphalto is transforming space travel with innovative low-carbon navigation. The Céleste spacecraft, a pressurized capsule lifted by a stratospheric balloon, enables travelers to float above 98% of Earth’s atmosphere. Starting at the end of 2024, this vision of normalized space travel will take a significant leap forward.

The architecture studio EX has built a "Minimally Invasive" shelter along high-altitude paths. This structure embodies principles of reversibility and lightweight design, providing refuge and rest for climbers facing sudden storms and other weather changes. The project also explores the relationship between artificial structures and the natural environment.

OUCHHH's collaboration with CERN marks the first instance of AI-generated art being created in space, showcasing this extraordinary achievement on the lunar surface. This space venture is more than just an exhibition; it represents a declaration of the limitless possibilities of human creativity and the innovative spirit that drives us forward.

HELIOT EMIL has partnered with the innovative Italian protective gear company Alpinestars to explore the concept of protection in fashion. This collaboration showcases a physical pop-up experience during Paris Fashion Week in partnership with Grailed, highlighting the unique interplay between fashion form and protective function, as well as the creative potential of materials.

Delnia Yousefi's futuristic interior design for lunar living, part of the "Lunar Horizon" project, stands as a beacon for humanity's exploration beyond Earth in this era of peak innovation and space exploration. As we transition from exploration missions to establishing sustainable human societies on the Moon, humanity is set to thrive in the cosmos.

Rimowa has collaborated with La Marzocco to launch a coffee machine made from aluminum-magnesium alloy, blending German engineering with innovative design. As a material commonly used in aerospace, aluminum-magnesium alloy brings together a unique blend of sci-fi retro and futuristic aesthetics in this partnership.

adidas Sportswear unveiled its "Light Mech Boots" at the NAMESAKE 24FW Paris Men’s Fashion Week. The modular and structured design minimizes the emphasis on color elements attached to the product, significantly enhancing its futuristic appeal. By combining points, lines, and surfaces, the boots showcase the complex construction of Y3K aesthetics, which is set to be a key trend for 25/26.

In recent years, Coperni has focused on creating its brand products with innovative materials, such as nanomaterial silica aerogel, meteorite, and the smart fabric "Pyratex." This season, the Air Swipe Bag made its debut on the runway, with the designer likening its design to the sky above Earth, highlighting its extraordinary yet Earth-protecting qualities.

climate empathy

The "Dual Exploration School" views extreme natural conditions as the new normal, seeking an ideal environment and a life full of adventure while also focusing on collective interests. In the turmoil driven by survival, they are both participants and observers.

technological self-protection

longing for the unknown

Under the New Space Age theme, women's fashion merges avant-garde leisure with modern futurism, blending contemporary textures and futuristic designs. It showcases an industrial aesthetic while embodying a sense of rawness. Sculptural silhouettes convey belief, safety, and empowerment, giving women a cool demeanor and resilient attitude, presenting a fresh take on futurism in an industrial context.

Under the theme of "New Space Era," the men's collection showcases a avant-garde streetwear aesthetic, embodying a physics-inspired persona. Elements of shields and protective padding highlight depth and layering, illustrating the subtle balance between softness and resilience. The use of soft materials like faux fur, knitwear, and lightweight layers reflects and blends with the harshness of an industrial future.

Thesong

Chinese Style

In this rapidly developing era, people seem increasingly lost in the clamor of the world, trapped in a myriad of digital neon lights, as life gradually loses its poetry and vitality. The fatigue of the soul prompts individuals to seek self-liberation and embark on a journey to reconnect with their roots, engaging in dialogue with history and merging with the landscapes. By exploring the vastness of the homeland and experiencing its diverse customs, one can feel the pulse of the nation and its cultural essence. Reviving traditional clothing or interpreting new Chinese styles through modern aesthetics allows one to don romance and elegance, seeking the warmth and energy that everyday life provides, enriching the inner self.

The video follows the "Scenery Along the Way" series from "Shangcheng Shi," exploring the weathered marks of time in the city. Each corner carries cultural genes and endless stories. With blue bricks and dark tiles in view and the sounds of silk and bamboo in the ear, the wind guides us into an artistic treasure trove, witnessing countless hands devoted to traditional art. Learning from the ancients, we carry on the legacy; each melody and word conveys meaning, writing the history of spring and autumn.

From：

《Shangcheng Shi》

FROM INSPIRATION./

“Only Henan: The City of Dramatic Illusions” is China’s largest theater community, featuring rammed earth walls and immersive scenes that blend reality and illusion. It reflects the rich history and cultural transformations of the Central Plains, allowing viewers to experience millennia of history and the stories of its people, highlighting the strength and resilience of Chinese civilization.

CGTN has launched the digital exhibition "Millennia of Melody: Song Dynasty Landscapes and Flowers," showcasing "Chinese traditional aesthetics" to the world. The Song Dynasty represents the peak of Chinese landscape and bird-and-flower painting, with intricate works reflecting the refined tastes and lifestyles of the era. The exhibition recreates ancient customs, allowing viewers to immerse themselves in the leisurely and joyful spirit of the creators.

The "Journey Scenery" series of "Shangchengshi" captures moments of interaction between people and cities, highlighting local history, culture, social life, and traditional crafts. This approach makes intangible cultural heritage feel vibrant and closely connected to modern life, rather than a distant, ancient concept.

The exhibition "The Forbidden City and Versailles" at the Palace Museum highlights Sino-French exchanges in the 17th and 18th centuries. It showcases political, cultural, and artistic interactions through diverse methods like artifact restoration, enhancing emotional resonance between East and West.

Deeply influenced by jade culture, Chinese people connect with their cultural roots and daily habits. LOEWE's "Jade Collection" offers a localized narrative that honors traditional culture while showcasing the brand's exploration and innovative expression at a cultural level.

At the 2024 Milan Design Week, China Week debuted, featuring Roche Bobois's first collaboration with Chinese designers on a complete furniture collection. In "BAMBOO MOOD," Jiang Qionger abstractly and artistically expresses bamboo, a powerful symbol in Chinese culture.

Diptyque's "Do Son Voyage" collection draws inspiration from lacquerware and rattan weaving, capturing scenic memories on the bottle's surface. The amplified tranquility and beauty create a poetic reality, representing a spiritual homeland deeply rooted in the soul.

Plant poet @21 integrates sculptural forms into floral art, crafting a botanical narrative rich in Chinese philosophical thought. The beauty of the garden lies in its details, revealing moments where "a flower is a world" and "a leaf reflects the cosmos." Through these subtle, tangible lives, one grasps the essence of nature and the wisdom of the changing seasons.

Cultural Travel and Residence

Emotional Resonance

Art Exploration Workshop

Under the theme of "Listening to the Wind," the women's clothing features vibrant, warm colors with straight or cocoon silhouettes and flowing hems, creating a poetic and elegant feminine image. This theme emphasizes the aesthetic of Chinese blank space, showcasing large, expressive prints, while intricate patterns can be rendered with solid embroidery or small-scale jacquard techniques.

Under the theme of "Listening to the Wind," the men's wear combines new Chinese styles with business casual aesthetics, presenting an image of a cultured individual strolling through the marketplace. The top is the core piece, featuring strong, fluid lines reminiscent of traditional Chinese painting, with details like stand collars, diagonal plackets, and button accents as highlights. Textured fabrics such as plant dyes or velvet are key to enhancing the overall quality of the look.

With the acceleration of globalization and changes in economic and social structures during the industrial era, people began to seek diverse lifestyles, giving rise to the concept of contemporary urban nomadism. Unlike traditional nomadism, which often shuns society, this concept emphasizes a proactive attitude and social responsibility, aiming to solve problems and seek spiritual strength. The essence of this theme is to explore the harmonious coexistence of people, technology, and nature. The fashion industry, under this theme, bears the mission of responsible innovation, adhering to natural ethics, employing timeless design methods to trace old techniques' roots while leveraging technological advancements, thus creating a new pastoral vision of true freedom.

 Innovation

In a time of multiple crises, escapism has become a modern coping strategy, encouraging people to seek freedom from fast-paced lifestyles. The rise of hybrid work models has led urban elites to desire more freedom, diversity, and flexibility, reflecting their pursuit of self-worth and personal freedom. The "Urban Pastoral" theme uses fashion to explore how to balance technology and design in a rapidly industrializing world, aiming to meet increasing functional needs while allowing consumers to experience the primal vitality and freedom of nature.

The story begins as the female protagonist returns home from work, marking the start of her contemporary nomadic life. She navigates between the natural countryside and industrial landscapes, with new intelligent technologies adding a new dimension to her journey. In these vibrant spaces, she embodies both an urban dweller and a nature explorer, yearning for a constant connection with nature, respecting it, and embracing social responsibility. Through her nomadic experience, she achieves a balance between urban efficiency and natural tranquility, gaining unprecedented mental and physical nourishment.

FROM INSPIRATION./

PRADA's 2024 autumn/winter men's collection juxtaposes natural environments with office spaces, exploring how contemporary individuals can reconnect with the primal world. The collection features functional products designed for various settings, evoking a strong desire to return to nature.

The UK's Curve Club, in collaboration with creative agency Wildish & Co, has redefined the modern private members' club by combining natural elements with interactive technology. This approach creates a multidimensional experience that caters to urban elites' interest in cutting-edge technology, showcasing a lifestyle that integrates nature and innovation.

At the 2024 Milan Design Week, Zegna showcased an interactive exhibition titled "Return to Origins," combining digital and print media to immerse audiences in the brand's history and natural roots, highlighting its ongoing commitment to sustainable development and craftsmanship.

Comme Si, a luxury sock and leisurewear brand, partnered with USM to create a relaxed, meditative store environment. The space harmoniously blends nature and industrial design, featuring plants, textiles, earthy colors, and geometric modular furniture.

At the 2024 Milan Design Week, HERMES showcased the "Material Topography Exhibition," blending traditional Italian patterns with local craftsmanship. Using reclaimed woods and terracotta stones, it fosters a dialogue between roots, innovation, materials, and technology.

Tai Ping, a renowned Hong Kong luxury carpet manufacturer, launched its Biophilic collection, made from natural, undyed yarns. Featuring organic patterns and natural colors, the collection showcases the brand's traditional tufting craftsmanship and commitment to environmental sustainability.

At the CES annual exhibition, Dutch brand NOWATCH unveiled a screenless smartwatch featuring mineral art surfaces. It utilizes biosensor technology to quickly assess the wearer's biological rhythms, aiding in the improvement of mental and physical health.

Sustainable fashion brand Granny.london has launched the Granny 2.0 collection, focused on circular regeneration using unsold materials. This series combines vintage clothing, surplus fabrics, and recycled fibers to create retro fashion items with a natural texture and refined handcrafted details.

X-ZOO's new 36.5°C chair series is inspired by the body temperature of warm-blooded animals. Made from eco-friendly materials, the chairs offer an exceptional tactile experience and moments of natural warmth, blending design aesthetics with everyday functionality.

Deep Refinement

The refined nomad balances personal and social identities, choosing precise, functional products and exquisite aesthetics. They prioritize deeper spiritual health and abundance, nurturing themselves or their families through profound physical and mental nourishment.

Intelligent Consumption

Authentic Nomadism

The refined nomads, amidst busy lives, prioritize inner freedom, immersing themselves in nature or connecting with natural elements for energy. They navigate their controllable lives with ease, continually returning to authenticity to maintain their original intention

Under the "Urban Pastoral" theme, the women's collection reflects the relaxation that contemporary urban elites maintain despite fast-paced lives, highlighting their connection with nature. Muted natural colors and raw textures, like biophilic moss faux fur and distressed mineral-toned denim, create a rich atmosphere. Relaxed cuts and refined metallic details embody the season's nomadic style, allowing a seamless transition between urban and natural spaces.

Under the "Urban Pastoral" theme, the men's collection emphasizes a relaxed, effortless vibe, moving beyond traditional casual workwear. The rich textures include coarse wool, fine twill, and delicate leather, with bright accents in an earthy palette from details like buttons or accessories. This design symbolizes a transition between urban and rural settings, blending functionality with freedom and aesthetics.

Contradictory Aesthetics

Kidulting

In this uncertain era, nostalgia and surrealism guide young people toward self-healing, fostering a desire to rediscover the beauty of the past and embrace a childlike mindset. Their affinity for retro products drives brands to enhance creativity and marketing strategies, merging vintage styles with new elements. This fusion reflects a deep understanding of consumer psychology and retro culture, integrating new technologies and visuals. It prompts the fashion industry to reevaluate past and future, enriching brand culture and using "old" ideas to tackle "new" challenges.

The video weaves nostalgia with future reality, using playful elements to express a longing for the joys of childhood. Combined with futuristic, cool scenes, it illustrates the concept of "Kidulting," emphasizing freedom from adult constraints and transcending age and gender boundaries. This aims to maintain a childlike spirit of innocence and curiosity while actively exploring the world.

FROM INSPIRATION./

Tesla has been approved to build a restaurant and car cinema supercharging station in Los Angeles. This project serves as an energy hub for vehicles, blending futurism, surrealism, and 1950s retro style in its design. Tesla innovatively combines aesthetics with convenience, catering to the lifestyle preferences of its consumers.

The MIUMIU 2024 A/W women's ready-to-wear collection takes us on a journey from childhood to adulthood, with a backdrop inspired by artist Cécile B. Evans' dialogue between memory and fashion. This season, the brand conveys that "girlhood" transcends age, embodying a spirit of rebellion, freedom, and individuality.

At Milan Design Week, renowned Italian furniture brand Gufram showcased a series of iconic works from the 1970s to today, including its most famous chair inspired by surrealist artist René Magritte. This collection reflects the brand's keen ability to capture the spirit of the times and cultural influences.